digital ad fraud

Dive Brief: Two of marketing’s top trade bodies shared a joint statement criticizing recent comments made by Interactive…

The prospect that publishers might walk away from ad tech vendors once seemed laughably remote. When…

What were cracks across the digital advertising landscape last year have become full-on ruptures this year. Between Apple iOS…

Advertising has followed shopping online during the pandemic at a breathless rate. The ad spend was…

High quality journalism is expensive to produce. The American Prospect, a political news magazine, estimates that…

Global advertising spend lost to fraud is predicted to grow at the same rate of the…

The Information Commissioner’s Office (ICO) has today set out clear data protection standards that companies must…

We peek behind the curtain of banners and gimmicks that go too far Digital ad fraud…

Even though everyone has heard of digital ad fraud, some still don’t believe it is much…

Marketers needn’t worry about the demise of third-party cookie and mobile ad ID-based user tracking. It…

It’s highly encouraging to see marketers take a closer look at their digital ad spending and…

Recently, I read an article written by the anti-fraud consultant, Dr. Augustine Fou that brought into focus a…