In February of this year, the Belgian Data Protection Authority (DPA) dropped a bombshell on the …
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Publishers will need closer ties to their audiences What we now call the nearly $500 billion …
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The Rundown: Google, Meta and Amazon are on track to absorb more than 50% of all ad money in 2022
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Recently I was invited to speak to some members of Parliament in the UK. They are …
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The Big Reset: Advertising Effectiveness in a Privacy-First World
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Preserving privacy and performance will protect the future of advertising
by Matthew Thornton 2 mins readAdvertising has played a major role in making the internet open and accessible to all. But …
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