“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the …
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- Digital Marketing
The way the third-party cookie crumbles: Part 1 – EU and UK developments
by Taylor Kay Lively 2 mins readThird-party cookies have long been “the glue that holds together the independent ad tech world.” Far …
- Privacy
Remarks by Privacy Commissioner of Canada regarding his 2020-2021 Annual Report to Parliament
by Daniel Therrien 2 mins readDecember 9, 2020 Privacy Commissioner of Canada Daniel Therrien made the following statement during a press …
In the Undertaking announced today by the CRTC, Gap, Inc has agreed to pay a $200,000 …
December 8, 2021 – Ottawa-Gatineau – Canadian Radio-television and Telecommunications Commission (CRTC) Today, the CRTC announced that …
When Mr. Richard Miller Devens first used the term “Business Intelligence” in his book Cyclopædia of …
The European Court of Justice ruled that inbox advertising is subject to the same restrictions as …
- Digital Marketing
ICO calls on Google and other companies to eliminate existing privacy risks posed by adtech industry
by Elizabeth Denham 2 mins readThe Information Commissioner’s Office (ICO) has today set out clear data protection standards that companies must …
- Loyalty Marketing
How Partnerships Can Help Your Brand Drive Customer Loyalty in the Digital Era
by Bill Hanifinby Bill Hanifin 2 mins readWould you be surprised to learn that since 2000, 52% of companies in the Fortune 500 …
- Digital Marketing
Bots make up nearly two-thirds of internet traffic: Report
by adminby admin 2 mins readE-commerce applications and login portals were the most common targets of advanced persistent bots. Bots make …
Speech November 15, 2021 Ian Scott, Chairperson and Chief Executive Officer, Canadian Radio-television and Telecommunications Commission (CRTC) …
- Data Marketing
The Role of Zero Party Data in the Future of Loyalty Marketing
by Tim Collinsby Tim Collins 2 mins readHistorically Loyalty Marketing has been fueled by behavioral data gathered over time from customer interactions. It …