Secrets of Direct Mail Series 2020

Execute effective direct mail campaigns. Join us for a free virtual event series to learn how to target, stand out and measure your success.

Join marketers from across the country to learn how to create and execute effective direct mail marketing campaigns – every time. You’ll learn how to use data to target your ideal recipients, personalize your campaigns, create standout direct mail pieces, and test and measure your results.

This event series will cover how to:

• Personalize your campaigns and understand your customers.
• Use data to target customers for acquisition, retention, loyalty and awareness.
• Make a simple direct mail piece stand out in a cost-effective and easy-to-execute way.
• Test and measure your campaigns to optimize them.

Don’t miss this opportunity to learn from from incredible industry experts. They are excited to share their knowledge with you in this free, national virtual event series.

This series features 3 virtual events that will run over 3 weeks in September 2020. Each session will be approximately 1-hour long and will be offered separately in French and English.