By 2025, 80% of marketers who have invested in personalization will abandon their efforts due to…
Category:
Marketing Strategy
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Despite a particularly tough year, Mintel forecasts some Christmas cheer for Britain’s retailers. Latest research predicts…
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JORG GREUEL/GETTY IMAGES There are lies, there are big lies, and then there are myths. And…
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Department stores were the 20th century’s marvelous shopping destination. Retailers that were filled with varied and often…
- ArticlesMarketing Strategy
Generation Z Is Here: 3 Simple Tips Leaders Need to Know to Keep Them From Leaving
Employers have a lot to learn about Generation Z as these digital natives enter the workforce and plan…
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Here at strategy, we like to keep a pulse on the state of the industry. One way that…
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A few weeks ago, I was interviewing candidates for a CEO role. We were discussing the…
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Parents might not like to admit it, but teens and young adults have a unique perspective…
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DALLAS, Sept. 13, 2019 /PRNewswire/ — RKD Group, a leading provider of marketing and fundraising solutions for nonprofits,…
- ArticlesMarketing Strategy
The Future of Food: How Location-Aware Dining Apps Are Changing the Industry
From impossible meat to CBD in everything, there are some new and intriguing trends taking the…
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Only those who dare to fail greatly can ever achieve greatly.” — Robert F. Kennedy There are…
- ArticlesMarketing Strategy
No Logo at 20: have we lost the battle against the total branding of our lives?
Some political books capture the zeitgeist with such precision that they seem to blur the lines…
