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Home » Zero Party Data and the Loyalty Practitioner

Zero Party Data and the Loyalty Practitioner

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Zero-Party Data is growing in importance as businesses face the demise of the cookie and a growing reliance on collecting more actionable consumer data. Loyalty practitioners are naturally ahead of this curve and poised to see significant benefit from accelerating their zero-party data efforts. Jisun Hahn, Kognitiv’s Global Head of Industry Solutions highlights how.

Watch the Kognitiv video now and be sure to Subscribe to their YouTube channel…

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