With a privacy-first approach to data-driven marketing, companies can build trust with consumers and create lasting …
Latest in Privacy
- Data MarketingPrivacy
Study: When it comes to privacy, customers and marketers want the same things
by Karin Hennessy 2 mins readPrivacy is top of mind for everyone today. Consumers worry about sharing their personal information and …
- Privacy
‘Like an atomic bomb’: So what now for the IAB’s GDPR fix after regulator snafu?
by Seb Josephby Seb Joseph 2 mins readThe guardrails the ad industry erected to maintain its compliance with Europe’s wide-ranging data protection law …
Preference centers can be a great tool for building engagement and trust between brands and their …
- Data MarketingPrivacy
25 New Corporate Privacy & Data Protection Obligations in Canada
by adminby admin 2 mins readThere are 98 Sections to the ACT RESPECTING THE PROTECTION OF PERSONAL INFORMATION IN THE PRIVATE …
- Privacy
Cisco Study Finds 90% Of Professionals Consider Privacy A Business Imperative
by Amit Chowdhry 2 mins readCisco Systems Inc (NASDAQ: CSCO) recently published its 2022 Data Privacy Benchmark Study. And it revealed …
- Privacy
Ottawa’s use of our location data raises big surveillance and privacy concerns
by Geoffrey M Rockwell 2 mins readNews recently broke that the Public Health Agency of Canada (PHAC) had been procuring location data from millions of mobile …
With a privacy-first approach to data-driven marketing, companies can build trust with consumers and create lasting …
- Privacy
REWE International $9M GDPR fine a lesson in managing subsidiary risk
by Neil Hodgeby Neil Hodge 2 mins readA recent decision by the Austrian Data Protection Authority (DPA) has underlined the fact parent companies …
- Privacy
Nothing Sacred: These Apps Reserve The Right To Sell Your Prayers
by Emily Baker-White 2 mins readProminent venture capitalists are flocking to invest in Christian worship apps. The apps say users’ prayers …
- Privacy
The all-new marketer’s playbook for delivering performance and privacy
by Jonathan Meltzer 2 mins readOne way to prepare your business for what’s next is to invest in data and insights. …
A decision by Austria’s data protection watchdog upholding a complaint against a website related to its …