Email Marketing

A well-rounded email program does more than just send messages that say “Buy this.” You can…

March 30, 2021  LONDON, ONTARIO/CNW/ – VersaBank (“VersaBank” or the “Bank”) (TSX: VB), a leader in…

SMS text messages were already the weakest link securing just about anything online, mainly because there…

Toronto-based Maropost, which offers a customer engagement platform that aims to help companies with commerce, marketing, clienteling,…

The use of “invisible” tracking tech in emails is now “endemic”, according to a messaging service…

Balancing work and family life is never easy.  Even in “normal times,” no one has more…

Email open rate is a potential precursor for the amazing results you expect from your campaigns.…

A peek behind the curtain of how everyone in marketing—from developers and designers to executives—create and analyze email…

These steps are taken from the OPC website What are some practical steps to take? Ask…

Email marketing 2021 and how 2020 impacted the Industry’s most valuable channels. Validity’s VP of Customer…

Gmail forms a large part of a typical B2C email list and can be a challenging…

The INDU Committee conducted a CASL Review between July 1, 2017 and Dec. 2017 as required…