Toronto-based Maropost, which offers a customer engagement platform that aims to help companies with commerce, marketing, clienteling, …
Email Marketing
Latest in Email Marketing
The use of “invisible” tracking tech in emails is now “endemic”, according to a messaging service …
- Email Marketing
WORKING MOMS HAVE NEW WAYS TO SUCCEED: IN PARTNERSHIP WITH TAINA SUOMELA
by Tim Bishopby Tim Bishop 2 mins readBalancing work and family life is never easy. Even in “normal times,” no one has more …
- Email Marketing
Email Open Rates: A Comprehensive Guide Into How To Improve Them
by Kevin Georgeby Kevin George 2 mins readEmail open rate is a potential precursor for the amazing results you expect from your campaigns. …
A peek behind the curtain of how everyone in marketing—from developers and designers to executives—create and analyze email …
- Email Marketing
How Does A Business Collect Email Addresses Under CASL?
by adminby admin 2 mins readThese steps are taken from the OPC website What are some practical steps to take? Ask …
- Email Marketing
Five email marketing predictions: Continuing trends and new opportunities
by Guy Hansonby Guy Hanson 2 mins readEmail marketing 2021 and how 2020 impacted the Industry’s most valuable channels. Validity’s VP of Customer …
Gmail forms a large part of a typical B2C email list and can be a challenging …
- Email MarketingPrivacy
CASL Review: The 13 Recommendations of the INDU Committee
by adminby admin 2 mins readThe INDU Committee conducted a CASL Review between July 1, 2017 and Dec. 2017 as required …
More than 270B emails are sent each day and are the center of many consumer and …
- Email Marketing
Email Accessibility: Fulfill Your Legal Responsibilities and Expand Your Reach
by Chad Whiteby Chad White 2 mins readCertain laws require companies to make their email messages accessible to people with visual and other disabilities …
- Email Marketing
“Email marketing is underappreciated and underfunded” – Chad S. White
by Ferry van Hoolwerff 2 mins readToday we’re interviewing Chad S. White, the author of the book Email Marketing Rules, and more …
