Email is the delivery vehicle for 11% of credit card offers, second only to card issuer …
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11 Ways to Stretch the Impact of Your Direct Mail Dollars
by adminby admin 2 mins readDirect mail is deceiving. Marketers often write it off as too expensive to create, produce and …
There is still a high level of uncertainty about the status of mail delivery in Canada. …
Direct mail is a tightly controlled message, delivered right into the hands of a target market. …
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DM Boosters to Fuel Your Direct Mail Campaigns – Part I
by adminby admin 2 mins readWe all want our direct mailing/marketing programs to be successful and DM (Direct Marketing) Boosters can …
- ArticlesDirect Mail
DM Boosters to Fuel Your Direct Mail Campaigns – Part II
by adminby admin 2 mins readAs I mentioned in Part I of this series, we all want our direct mail/marketing programs …
The rise of email marketing during the 21st century has somewhat eclipsed the importance of direct mail. …
Guest post by Shelley Sweeney, Vice President/General Manager Service Bureau/Direct Marketing @shelleysweeney Looking for a new application to …
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How Chief Marketing Officers Can Innovate With Direct Mail
by adminby admin 2 mins readThe sweet spot of digital technology plus direct-mail effectiveness is out there, just waiting for you …
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The Direct Mail Fundraising Debate: Does it Still Work?
by adminby admin 2 mins readOne of the biggest current debates among businesses and non-profits regarding marketing and fundraising is whether …
- ArticlesDirect MailMarketing Strategy
7 Marketing trends you can’t afford to miss in 2019
by adminby admin 2 mins readIt seems every time you turn around there are new developments in the marketing industry. Not …
- ArticlesDirect Mail
Direct Marketing Is Thriving In Millennial Mailboxes
by adminby admin 2 mins readEverybody knows that millennials (the generation currently between the ages of 20 and 36) are glued …
