Bell’s announcement this week that it is laying off thousands of workers – including nearly 500 Bell Media …
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- Digital Marketing
- Digital MarketingPrivacy & Data Protection
Opting In-n-Out: Five key analyses for adtech privacy law compliance
by Andrew Folksby Andrew Folks 2 mins readMedia companies and online businesses must comply with abundant diverging privacy and data protection law requirements …
- Digital MarketingMarketing Strategy
You don’t need cookies to track conversions, why?
by Dr. Augustine Fou 2 mins readYou don’t need cookies to track conversions, why? Because the conversions you were tracking with third …
The recent binding decision from the European Data Protection Board on Meta’s personalized advertising practices might just be …
- Digital MarketingeCommerceEmail MarketingRetailSearch MarketingSocial Media Marketing
Guidance for businesses doing e-marketing
by Privacy Commissioner 2 mins readRevised: January 2020 Overview This guide informs organizations about the Office of the Privacy Commissioner of …
- Dark PatternsDigital Marketing
Deceptive by Design: Part 1 Introduction
by Derek Lackeyby Derek Lackey 2 mins readDefinition of Dark Patterns In the ever-evolving digital landscape, the term “dark patterns” has emerged as …
- customer experienceDigital MarketingEthicsPrivacy
Rejecting harm: UK regulators crack down on design dark patterns
by Justin Pearse 2 mins readRoss Webster is a consultant at The Lucid Privacy Group and NDA’s regular columnist. Lucid provides practical …
To be tickled pink is to be overcome with happiness and/or amusement about something that’s happened or is …
- Digital MarketingPrivacy & Data Protection
Lurking Beneath the Surface: Hidden Impacts of Pixel Tracking
by adminby admin 2 mins readThe Federal Trade Commission recently took enforcement action against GoodRx[1] and BetterHelp[2], two digital healthcare platforms, for …
“Practical and actionable.” Right. These are questions you, the advertisers, should ask of each of the …
- Digital MarketingMedia Buying
THE DANGEROUSLY IRRESPONSIBLE IAB
by Bob Hoffmanby Bob Hoffman 2 mins readLast week, David Cohen, ceo of the IAB (Interactive Advertising Bureau) the trade organization that represents …
- Digital Marketing
Advertising boss calls Apple, privacy advocates, politicians ‘extremists’
by John Leonardby John Leonard 2 mins read‘Radicals on the left and right, abetted by giants like Apple’ are gunning for online ads, …