There are 98 Sections to the ACT RESPECTING THE PROTECTION OF PERSONAL INFORMATION IN THE PRIVATE…
Data Marketing
Will the new Quebec laws that set a new data protection and privacy standard for doing…
Faced with an ongoing data generation explosion that refuses to quit, organizations are coming to grips…
Intent data acts as a kind of bat signal, cutting through the darkness. I’ve written recently…
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the…
Historically Loyalty Marketing has been fueled by behavioral data gathered over time from customer interactions. It…
Consumer data capture is entering a new era. Luxury brands are turning from first and third-party…
- Cyber SecurityData MarketingPrivacy
Why It’s Time for Business Leaders to Take Greater Accountability on Data Privacy
by Rick FarnellWith the rise of hybrid-cloud and multicloud systems, a comprehensive strategy is needed to maintain control…
Zero-Party Data is growing in importance as businesses face the demise of the cookie and a…
- Data Marketing
Business practices around personal data continue to trail consumer expectations.
by adminA report released Tuesday by KPMG looks at the growing concerns among consumers about data collection…
- Data MarketingPrivacy
Data Privacy Is Marketing’s Biggest Challenge: Here’s Why That’s a Good Thing
by Tim GlombRecent regulations across the world are forcing brands to get personal again Personal data collection is…