Articles

Ray Tomlison. Massachusetts. 1971. This is when it all began. This is when the first email…

With all the focus on how AI, data, personalization and more can create a better customer…

Data-driven decision making has been the mantra of most good CEOs and CMOs over the better…

In 2012 a leading retailer began looking for a new chief marketing officer. The job description…

Even the top marketing gurus can implement bad marketing strategies if they don’t pay attention to…

Digital marketing strategies are used by just about every brand. But many strategists want to know…

Search marketing has matured in many ways throughout 2019. At each twist and turn along the…

The year 2019 has been a whirlwind in terms of growth in the digital space. The…

The year 2020 opens a new decade and much will be different, relative to ten years…

Heading into a new decade, savvy retailers are firming up their strategies for success — especially…

The surge in ransomware attacks on cities, municipalities, schools, and healthcare organizations this year is just…

The Brazilian government has fined Facebook following an investigation around the misuse of personal data belonging…