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- ArticlesPrivacy
Could Personal Data Copyright Laws Protect Our Freedom?
by adminby admin 2 mins readWe’re not only being swindled out of the value of our data, we’re also quite possibly …
Source: EDPB Opinion 5/2019 on the interplay between the ePrivacy Directive and the GDPR, in particular regarding …
- ArticlesSocial Media Marketing
Why CEOs are still missing the point on social impact
by adminby admin 2 mins readA recent survey of CEOs is a stark reminder of how far our economy still needs to go …
- ArticlesSocial Media Marketing
Social Video Ad Spending Will Grow 44% by 2021
by adminby admin 2 mins readWe forecast that social video ad spending in the US will reach $14.89 billion in 2021, …
“With great power, comes great responsibility.” Comic book fans will quickly recognise this quote as the words …
A recent survey of directors, CEOs, and senior executives found that digital transformation (DT) risk is their #1 …
Facebook’s links to questions of privacy and data protection have come to the fore since the …
- ArticlesMarketing Strategy
MARKETING WILL SOON REPORT TO CUSTOMER EXPERIENCE
by adminby admin 2 mins read“Companies spend millions creating and advertising their brands,yet the Customer’s experience is what drives Customer perception.” …
- ArticlesMedia Buying
Media agencies are under massive pressure to reinvent themselves.
by adminby admin 2 mins readFacing tremendous pressure on numerous fronts, media agencies are reinventing themselves, according to a new report …
Social commerce only drives a fraction of ecommerce sales, but it’s picking up speed. Between 2016 …
A couple of years ago, Bill Theofilou, a senior managing director at Accenture Strategy, met with a …