A pharmacy has been fined £275,000 for “cavalier” disposal of records about vulnerable care home residents, …
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The 5 Most Important Social Media Trends to Watch for in 2020
by adminby admin 2 mins readIf you want to be successful on social media in 2020, you need to base your …
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Media and advertising 2020: strategies for success // Part 2
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Digital Marketing Enters its Third Decade: What Changed in the Last 10 Years
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Understanding global, national and regional legislations and what to do when multiple regulations seem to apply to your organisation
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by adminby admin 2 mins readExperts from across the media and advertising sectors reveal their blueprints for a prosperous year ahead. Read …
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Coke appoints a CMO two years after killing off the role
by adminby admin 2 mins readCoca-Cola’s decision to axe the global chief marketing officer role sparked a wave of companies adopting …
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Data privacy predictions for 2020: Six industry experts have their say
by adminby admin 2 mins readThe issue of data privacy has risen dramatically over the past few years, from a fringe …
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Biggest data breaches of 2019: Same mistakes, different year
by adminby admin 2 mins readThe biggest recurrent motif among the major data breaches of 2019 wasn’t the black-hooded hacker in …
It’s that time of year, B2B marketers. We’re tying up loose ends. We’re reflecting on a …
Marketing is all about strategy — or is it? To find out, the August 2019 CMO Survey asked …
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What advertisers really want from digital publishers
by adminby admin 2 mins readLosses due to digital ad fraud made headlines in 2019. Such staggering reports have led some marketers to …