Brands invested more than $89 billion in social media marketing in 2019 alone. And social media investments …
Latest in Social Media Marketing
- Social Media Marketing
The Shifting Social Media Landscape
by Jim Fournierby Jim Fournier 2 mins readA common complaint levied against social media landscape is there are lots of “bad actors” spreading …
- PrivacySocial Media Marketing
Signal Vs Telegram—3 Things You Need To Know Before You Quit WhatsApp
by Zak Doffmanby Zak Doffman 2 mins readAs the self-inflicted WhatsApp backlash continues, millions have turned to Signal and Telegram instead. But how much do …
- Social Media Marketing
LinkedIn Social Selling – Does It Work and How To Get Results
by social selling Coach 2 mins readWith more than half of the world’s population active on social media, social selling has become …
- Social Media Marketing
SOCIAL MEDIA MARKETING: BE SMARTER BY USING MACHINE LEARNING
by Tom Sianiby Tom Siani 2 mins readSocial media marketing is now a must in the advertising strategies of almost every small, medium, …
- Social Media Marketing
LinkedIn Finds Measurement Errors That Inflated Video and Ad Metrics
by Sahil Patelby Sahil Patel 2 mins readThe errors affected more than 418,000 advertisers on the professional networking platform for over two years. …
- Social Media Marketing
FINDING REAL EXPERTS IN THE AGE OF LINKEDIN
by Colin Taylorby Colin Taylor 2 mins readIn the age of Linked In, everyone claims to be an expert and the challenge for …
- Social Media Marketing
Facebook in-stream video sees double-digit growth in CPM
by WARC DATAby WARC DATA 2 mins readFacebook video (in-stream )was the only format to get more expensive in the third quarter of …
- Social Media Marketing
Infographic: How Social Networks Influence Our Lives
by Tom Sianiby Tom Siani 2 mins readToday social media platforms have a key role to play in our lives. Billions of people around …
- Social Media Marketing
TikTok launches first Canadian ad campaign
by Chris Powellby Chris Powell 2 mins readTikTok has launched its first-ever Canadian ad campaign, and there’s not a bottle of Ocean Spray …
The term “social media” refers to any website or mobile application that allows users to create …
- Social Media Marketing
TikTok Breeds Ad Scams, Pyramid Schemes, Fraudulent Celebrity Endorsements, Study Shows
by Dr. Augustine Fou 2 mins readTikTok’s #ForYou page has become a haven for scammers and TikTok ad scams, selling fake mobile …