At last it’s arrived and what a time to appear. The new ISBA/PwC report on programmatic supply-chain …
Latest in Digital Marketing
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Programmatic market a ‘mess’ with half of money still not reaching publishers
by adminby admin 2 mins readThe sheer scale of lost adspend, disorganisation and murkiness in the £2bn programmatic advertising supply chain …
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Google Meet premium video meetings—free for everyone
by adminby admin 2 mins readTechnology that connects us while we’re apart helps keep us safe and productive. Over the past …
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Industry Associations Have Misled You on a 20-Year Wild Goose Chase
by adminby admin 2 mins readTL;DR — For years, I gave the industry associations – ANA and IAB – the benefit of …
I have said many times over the years that I will not give an industry-wide dollar …
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‘Definitely a concern’: Influencer fraud is on the rise again on Instagram
by adminby admin 2 mins readInfluencer fraud continues to be a problem for marketers, particularly on Instagram, per a new report. …
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Data watchdog slammed for lack of action against Google on UK’s ‘largest ever data breach’
by adminby admin 2 mins readBritain’s data watchdog has been criticised for failing to punish companies involved in what has been …
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How to approach digital marketing as you grow your brand awareness.
by adminby admin 2 mins readWe flew a blimp over San Francisco in November and caught the attention of thousands of …
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by adminby admin 2 mins readEven the top marketing gurus can implement bad marketing strategies if they don’t pay attention to …
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Top digital marketing trends 2020: What does the future behold
by adminby admin 2 mins readThe year 2019 has been a whirlwind in terms of growth in the digital space. The …
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Three Digital Marketing Trends To Focus On In 2020
by adminby admin 2 mins readAs we enter 2020, marketers and business owners must prepare for upcoming digital marketing trends. The …
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AMAZON CHALLENGES GOOGLE AND FACEBOOK’S HOLD ON DIGITAL AD MARKET
by adminby admin 2 mins readAd Age creates and shares an exclusive quarterly trend report with Ad Age Insider subscribers. As …
