He is very active in the privacy community chairing the Guidance Committee, Canadian Advisory Council – GDPR, co-chair, IAPP Toronto Chapter – 2020/2021, committee member on ISO 31700 – Privacy by Design for Consumer Products, the CEN CENELEC JTC 13 on Cybersecurity and Data Protection and the new Standard Council of Canada’s initiative - Data Governance Standardization Collaborative (DGSC) as well as being a Committee member of the CIO Strategy Council’s Privacy - Part 1: Qualification and proficiency of privacy and access control professionals initiative.
Educated in Marketing at University of Toronto, Derek applies creativity to his business strategy while placing a strong emphasis on results.
Lorne is President & an Executive Board Member of the Response Marketing Association, is Global Senior Vice President, Consumer Marketing & Customer Experience for Kognitiv Corporation and is Managing Director of Upper Post Consulting Group – a boutique Strategy and Marketing Consultancy.
Lorne has 25+ years experience as a Senior Marketing & Loyalty/CRM Executive, having worked with a number of leading brands, including McDonald’s, HBC, Bell Mobility, Superior Propane, LoyaltyOne (Airmiles), Enercare Home Services, Carrot Rewards & Kognitiv Corporation.
Lorne has an MBA in Marketing & Finance from the Schulich School of Business, a Leadership Designation Certification from The Niagara Institute of Leadership Development Program, and is a registered Chartered Marketer.
Experienced marketer and sales development executive with extensive expertise in Strategy, Mega Data, Product Development, eCommerce, Digital, Social Media and CRM (Customer Relationship Management), Prominent Direct Marketing industry expertise. His approach to business issues has delivered outstanding organization results and value in his career and consulting company.
Drawing on over 27 years of industry expertise in the marketing and business development arena, David’s strengths as a strategic business partner significantly contributed to clients and employers measured business results. His career experience has covered: Serving industry sectors in Data Services, Telecommunications, Packaged Goods, Banking & Financial services;¨ Public sector Federal government crown corporation; Multi-national/Global, Multi-billion dollar companies
David demystifies traditional Advertising, DM, and Social Media marketing disciplines by investing in the timeless art of educating and maintaining contact with powerful industry leaders. He conveys straight forward marketing skills, for all levels of his client’s organization; gaining confidence and respect with everyone with whom he works.
A seasoned veteran digital marketer with experiences in developing digital strategies to generate Sales Qualified Leads., Jason is also well versed in Website Management and utilizes data to make informed business decisions. Jason is client centric focused and understands the importance of digital best practices for optimal usability and client experience to deliver maximum results.
Jason strengths as a strategic digital thinker enables him to help business units achieve sales objectives, improve customer engagement and satisfaction scores as well improve digital experiences. Additionally, Jason has strong relationship management skills to reach across business units and vendors to build relationships, inspire, influence and develop others.
Jason is currently the Director, Digital Marketing Programs at ADP focusing on the development and implementation of digital marketing programs to drive sales and business growth in Canada.
