The coronavirus pandemic has proved that digital transformation is a business imperative. Tune in on Wednesday 16 September at 3pm to hear from the brands including TwentyCi and We Are Family who altered their business model to succeed within the new normal.
If “necessity is the mother of invention,” coronavirus forced many to rethink our daily lives from work to school to entertainment.
Businesses that once mapped digital strategy in one- to three- year phases have had to scale their initiatives in a matter of days or weeks.
Hear from the brands who did just that. Tune in on Wednesday 16 September to hear the difficulties they faced, what would have happened if the transformation had not occurred, and what their next steps are.
Chaired by Colin Bradshaw, Chief Customer Officer and Group Data Protection Officer, TwentyCi, you will:
- Learn from a panel discussion with the DMA’s Customer Data Council, looking at what digital transformation means for businesses post-coronavirus
- Find out how brands have completed rapid digital transformation due to the coronavirus crisis – and the challenges they faced
- Have the opportunity to ask questions to experts including Mark Hoult-Allen, Chair of Trustees, We Are Family (WAF), Alexander Rushton, Hospitality Programme Manager, Be The Business and Liz Curry, Information Governance & GDPR Consultant, Be The Business
Book now and we’ll see you online.
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